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Jr. Digital Marketing Executive

Immersive Radical Digimedia LLP
Bengaluru Posted: 7 hours ago No. Of Positions: 2

Job Description

This Role needs to be filled on site only

Who can Apply:

Freshers

Basic understanding of Designing tools

Primary Objective:

To execute, manage, and optimize digital marketing campaigns for beauty salons and automobile dealerships, ensuring consistent lead generation, improved local search visibility, and effective campaign performance reporting.

Job Requirements

  • Knowledge about Campaign setup, Drafting Ad copies for Google / Facebook Ads
  • Should be able to demonstrate practical experience of running and managing campaigns using Google Ad / Facebook Ad platforms
  • Should be able to demonstrate proficiency with using Google Analytics to track ad conversion tracking
  • Proficient at optimising campaigns based on budget, keyword competitiveness & Ad campaign goals
  • Should be able to demonstrate ability to handle paid digital marketing campaigns and showcase measurable results including qualified leads and sales for customer campaigns
  • Knowledge of creating Ad campaign reports from Data generated in analytics & Google Ads/Facebook Business Manager
  • Able to follow specific directions every week via our checklists and other instructional media to ensure he/she follows the best practises
  • Must be diligent and consistent
  • Has empathy to users and customer-focused...
  • Has good English communication skills.
  • Should possess a positive, solution-oriented attitude with time management skills to manage multiple projects
  • Enjoys working within our process while also contributing ideas, constructive feedback, and positive energy to the larger team.
  • Additional Skills that would be ideal, but not mandatory
  • Possess third-party Digital Marketing training certifications are a PLUS (other than those provided by Google / Facebook)
  • Knowledge of campaign & ad performance testing using A/B testing methodologies
  • Knowledge of Sales Funnel-based campaign planning and execution
  • Roles and Responsibilities:
  • Google Business Profile Optimization:
  • Optimize Google Business Profiles (GBP) for salons and automobile dealerships by:
  • Ensuring accuracy of business information (name, address, phone number, and website).
  • Regularly updating photos, services, and special offers.
  • Adding and responding to customer reviews to boost engagement and rankings.
  • Implementing localized SEO strategies to improve Google Local Maps visibility.
  • Track GBP insights monthly to assess and report on visibility improvements.
  • Google Ad Campaigns:
  • Plan, create, and manage lead generation campaigns for new customer acquisition.
  • Develop re-marketing campaigns targeting past website visitors and existing customers.
  • Perform keyword research and bid management to optimize campaign performance.
  • Monitor key metrics (e.g., CTR, CPC, conversion rate) and adjust strategies to maximize ROI.
  • Generate detailed performance reports, identifying trends and actionable insights.
  • Meta (Facebook and Instagram) Ad Campaigns:
  • Design and execute lead generation campaigns tailored to salons and dealerships.
  • Set up re-marketing ads targeting engaged audiences, such as website visitors or social media followers.
  • Test and optimize ad creatives, formats, and targeting options for maximum reach and engagement.
  • Collaborate with the design team to develop compelling ad creatives.
  • Lead Tracking and Reporting:
  • Track leads generated from both organic and paid campaigns using Gohighlevel CRM.
  • Set up re-marketing ads targeting engaged audiences, such as website visitors or social media followers.
  • Test and optimize ad creatives, formats, and targeting options for maximum reach and engagement.
  • Collaborate with the design team to develop compelling ad creatives.

  • Work location : Bengaluru
  • Work Mode : WFO
  • Job Requirements :2
  • Educational Qualification : Any Degree

Additional Information

  • Looking for immediate joiners

Other Details

  • Weekly Working Days: 6
  • OFF Days Comment: 2nd and 4th Saturday will be weekoff
  • Salary Type: Not Updated
  • Salary : Not Updated

Other Description

  • Industry Type: Information Technology (IT)
  • Employment Type: Full Time
  • Role Category: Information Technology (IT)

Education

Key Skills

  • Communication skills
  • Digital Marketing

About Company

Immersive Radical Digimedia LLP. We are a digital marketing & web development company based in Bangalore. We provide complete online marketing services including website design, paid advertising campaigns, organic search engine optimization services & implementing lead generation and marketing automation systems. We have been operating since 2000 and delivering website hosting and design services to our clients within and outside India, since then.

Company Info

  • Address : Asha Tower, First Floor, 35/13, Unit No 4, Langford Cross Road, Bangalore - 560025 Karnataka

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